Q4 Marketing has been chosen to handling marketing and public relations for the Boston Beach Volleyball summer league, sponsored by the AVP and Barefoot Wine.
Boston Beach Volleyball is proud to team up with the Barefoot Wine AVPNext Championship Series for this unique opportunity. The area's best men's and women's 2's players compete for a total of $2000 in prize money and a paid trip to Chicago for a chance to compete against the AVP pros.
The Barefoot Wine league will commence at L Street Beach starting May 12th 2010 for 11 weeks with playoffs on July 21st with 12 womens teams and 8 mens teams vieing for a $2000 in cash and prizes and a trip to Chicago.
Barefoot Wine, an E & J Gallo winery, and the AVP Pro Beach Volleyball Tour are kicking off the second season of the Barefoot Wine AVPNext Championship Cup with 24 leagues around the country. The Barefoot Wine AVPNext Championship Cup is a grassroots series that takes place at local beach volleyball leagues nationwide and gives amateur beach volleyball players an opportunity to earn the right to go up against the AVP’s top professional teams and win cash prizes.
13 leagues will return from last year’s 16-league competition. In addition, new 2010 leagues have been added in Atlanta; Austin, Texas; Boston; Chicago; Denver; Manhattan Beach, Calif.; Nashville, Tenn.; Point Pleasant, N.J.; San Diego; and Tampa Bay, Fla.
Each city’s winners will receive a trip to the AVP’s Barefoot Wine AVPNext Championship Cup in Chicago Aug. 27, 2010. Winners will play against each other for a chance to advance to the AVP’s main draw! In addition, Barefoot will award winners with $10,000 in cash prizes ($5,000 per gender).
Website:
Boston Beach Volleyball
AVP Barefoot Wine League
Contact:
Jonah Mytro
Q4 Marketing
Jonah at Q4marketing.com
617.821.4013
Tuesday, April 20, 2010
Thursday, April 8, 2010
Changes in the Affiliate Marketing Industry
From Pace Lattin:
I had quite a bit of mails regarding my last article and the changes the industry is going through. Many people were interested in knowing exactly what was going on in the industry, especially which companies are probably going to go out of business and which companies are having problems. I’m not going to play the name game, but needless to say there is a reason right now for the enormous changes that are happening in the industry. Companies are announcing mergers, putting themselves on the block to be sold, and many are in the final stages of shutting their doors. There is a little dirty secret that is only being talked about behind closed doors in the industry and more a lot people need to pay attention.
Last year, several major and no-so-major affiliate networks grew in leaps and bounds from nowhere. Many of these companies were making millions of dollars off of continuity programs, often with backend “flogs” and other questionable methods of promoting their programs. 2009 was a very, very good year for them, and some of them were reporting upwards of $20-30 million extra for the last quarter of 2009 in revenue from those programs lone. They went out bought other companies left and right for ridiculous amounts of money and invested in having dozens of high paid executives.
Read Entire Article
I had quite a bit of mails regarding my last article and the changes the industry is going through. Many people were interested in knowing exactly what was going on in the industry, especially which companies are probably going to go out of business and which companies are having problems. I’m not going to play the name game, but needless to say there is a reason right now for the enormous changes that are happening in the industry. Companies are announcing mergers, putting themselves on the block to be sold, and many are in the final stages of shutting their doors. There is a little dirty secret that is only being talked about behind closed doors in the industry and more a lot people need to pay attention.
Last year, several major and no-so-major affiliate networks grew in leaps and bounds from nowhere. Many of these companies were making millions of dollars off of continuity programs, often with backend “flogs” and other questionable methods of promoting their programs. 2009 was a very, very good year for them, and some of them were reporting upwards of $20-30 million extra for the last quarter of 2009 in revenue from those programs lone. They went out bought other companies left and right for ridiculous amounts of money and invested in having dozens of high paid executives.
Read Entire Article
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